Case Study: Oceane Hotel

The Business Challenge
Oceane launched in late 2024 with a vision to bring an elevated dining experience coupled with a vibrant late-night atmosphere that captures Newcastle’s unique lifestyle.
To succeed, Oceane needed a cohesive digital presence that matched the sophistication of its physical venue and engaged the local dining audience effectively.
The brand’s digital launch and ongoing presence has been shaped to build awareness, create anticipation, and ensure the online experience reflects the
in-venue atmosphere.

The Solution
- Deliver dynamic organic and paid social media advertising strategies.
- Curate content that reinforces the brand identity and effectively targets specific audience segments.
- Produce photography and video content showcasing the venue and culinary offerings.
- Design menus that reflect Oceane’s stylish and multi-cuisine identity.
- Create engaging, brand-aligned EDMs to nurture the audience and promote events.
- Develop bespoke graphic design-driven social media templates and stories that embody the brand’s visual style and messaging.
- Enhance the website to improve the buyer journey and user experience, encouraging education and booking.
The Outcome
6K+
INSTAGRAM FOLLOWERS GAINED IN SIX MONTHS
1M+
PEOPLE REACHED ON FACEBOOKED IN SIX MONTHS
6K+
CONTENT INTERACTIONS ON INSTAGRAM